Branded programs

Minerva’s branded programs are designed to familiarize your target audience with your brand. We tailor each branded program to suit your target audience based on their practice needs, current brand familiarity, and prescribing behavior. Our relationships with key opinion leaders, healthcare associations, and revered academic faculty ensure your message is delivered from an esteemed source, enhancing audience interest and your brand’s credibility.GAPA

We can manage every aspect of branded programs including:

• Identifying client marketing goals
• Content development
• Association communication (if program is held in conjunction with association)
• Faculty recruitment, contracting, and support
• Speaker training
• Identifying knowledge gaps
• Advertising
• Venue / Catering / Audio Visual management
• Creating and printing program materials
• On-site logistics
• Travel arrangements
• Post-meeting reports
• Interactive webcasts
• Online database for clinicians to access pertinent handouts and information from past programs
• Ensuring all program materials are processed and approved by client’s regulatory procedures
• Ensuring program operates within Pharma guidelines